Alfred Cartier was the first jeweler to successfully use platinum in jewelry-making. Throughout the 19th century, platinum was an incredibly expensive material and was most commonly used by royalty for cutlery and watch-chains. Similarly, Cartier jewelry appreciates in value over time. Their high-quality materials and craftsmanship, combined with the respected brand name, means Cartier pieces can be even more valuable in the future than their current retail price tag
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